Inside the National Bakery Day Shop, you’ll find ALL of the downloadable Marketing Files that you can customize to fit your bakery needs.


Don't forget, if you are an RBA Member you receive all of these downloadable files for FREE. Check with the RBA Office to get your code!  

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​​​2019 Charity of Choice - Icing Smiles

Join the RBA today & get a FREE marketing kit!

Send Me Information on National Bakery Day!​

Celebrate the Sweet Tradition of Local Bakeries!

The Retail Bakers of America invite you to celebrate the delicious success of your independent bakery with a sweet new “holiday” that you can easily bring to life through live events, fresh treats and the signature tastes that make your local bakery a vital part of your community.  

​By joining Retail Bakers of America in a Retail Level 1, 2 or 3 membership category,  your bakery will receive a free marketing kit for National Bakery Day. The kit will be sent to your bakery and will include National Bakery Day marketing materials for you to use as well as a how to guide.

Giving Back on National Bakery Day
Looking for a way to give back on National Bakery Day?  The Retail Bakers of America has teamed up with Icing Smiles as our Charity of Choice in 2019.  Memories have magical powers. Long after the cake is gone, the memories linger.  Icing Smiles is a nonprofit organization that provides custom celebration cakes and other treats to families impacted by the critical illness of a child. The simple things, like a birthday cake, are luxuries to a family battling illness. At Icing Smiles, their goal is to create a custom cake for the ill child, or their sibling, that provides a temporary escape from worry and creates a positive memory during a difficult time.

Membership Has It's Benefits!
The Retail Bakers of America (RBA) is dedicated to helping bakeries flourish. We cater to retail bakeries, allied suppliers, educators, students and other industry partners, and are committed to the success of the baking industry.Our mission is to help bakeries flourish particularly during times of growth, change and opportunity by providing the programs, support services, networking opportunities and strategies to help retail bakeries succeed.