Ready to add classes or events to your bakery but not sure where to start? Join three successful entrepreneurs who have turned their kitchens into classrooms and event spaces. Hear how they launched their programs, what they learned along the way, and how classes now drive customer loyalty and additional revenue for their businesses.
What You'll Learn:
- Real numbers: what panelists charge, how they structured their pricing, and what actually sells
- How to get people in the door—from email lists to social media to word-of-mouth
- The ripple effect: how students become repeat customers, refer friends, and book private events
Featured Panelists:
Chef Amie Smith, Owner & Instructor, AMIE Bakery & AMIE Academie Chef Amie combines over 15 years in the baking industry with 15 years of teaching experience at Northeastern University. Since launching AMIE Academie six years ago, an extension of AMIE Bakery, she's taught hundreds of hands-on classes in sweet and savory baking, creating a meaningful community gathering space where students return again and again—often bringing friends they've made in class. AMIE Bakery is located in Osterville, MA on Cape Cod.
Chef Laura Briscoe, Culinary Entrepreneur & Founder, Laura's Gourmet, LLC After graduating with distinction from Le Cordon Bleu, Laura built her reputation as one of Phoenix's most sought-after private chefs while developing a robust teaching practice. Starting with small weekly classes, she expanded to monthly sessions designed around seasonal ingredients and entertaining techniques. These classes became a cornerstone of her business growth, with inspired students inviting her to create memorable experiences for their private events. Laura also founded the nationally recognized Laura's Gourmet Granola and invented CounterCool®, bringing professional-grade tools to home kitchens.
Heather Leavitt, Founder & Lead Designer, Sweet Heather Anne With an education in art and a passion ignited during studies at the University of Michigan, Heather transformed her love of creative expression into a thriving cake design business. She sees each cake as a creative challenge and works with her talented team to push the boundaries of cake design while building community through her work. Heather and her team host a variety of in-person and online classes for cake enthusiasts of all levels, which helps her bakery with consistent cash-flow even as wedding season ebbs and flows.
Event Details: Virtual Event | February 4, 2025 | 1:30 PM ET Registration Required
Pricing: Free for RBA Members Non-Members: $30
Click "More information" below to register.