Automating Your Cookie Production: Make Equipment Decisions with Confidence

When:  May 6, 2026 from 01:00:00 PM to 02:00:00 PM (ET)

Join Dan DaRocha, President of Erika Baking Equipment, for a practical look at how retail and growing wholesale bakeries can automate cookie production in this virtual webinar.

He’ll walk through the production methods for a range of cookie types, including hard dough products with or without particulates, formed products, embossed rotary styles, and deposited applications, and explain how each one fits different equipment and process needs. You’ll leave with a clearer sense of where automation adds real value, what operational changes to expect, and how to make equipment decisions with more confidence.

About Dan DaRocha

Dan DaRocha has been President of Erika Baking Equipment since 2015, after first joining the company in 2010 as Controller. With an early career rooted in auditing and accounting, Dan brought a strong analytical and operational foundation to the company.

Over time, he quickly developed a deep knowledge of bakery equipment and the baking industry, becoming closely attuned to the production challenges bakers face every day.

Today, he continues to lead Erika Baking Equipment with a customer-first mindset, driving unprecedented growth while remaining focused on delivering solutions that truly support bakers and their evolving needs.

About Erika Baking Equipment

Erika Baking Equipment is where the art of baking and business intersect. Our experienced team puts bakers at the center of everything we do. Our mission is to empower every baker, chocolatier, and pâtissier we encounter with results-driven equipment solutions. This includes hands-on and virtual demonstrations, bakers on-staff, industry-leading technical support, and a comprehensive spare parts inventory. We are a seasoned team of expert guides. We are a company of helping hands and focused minds. We are dozens of shoulders to lean on for baking solutions and a partner you can trust.

Pricing: Free for RBA Members / $30 for Non-members

Click "More information" below to register for the webinar.

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Contact

Sophie Boczek
(800) 638-0924 x702
Sophie@retailbakersofamerica.org